UNDERSTAND THE MARKET

You’ve heard the saying that real estate is local. It is also cyclical so it’s important to have up to date information to help guide your decision about when to sell and how to price your home. An ERA Real Estate agent can offer comprehensive market analysis and insights to help you prepare your home for sale.

PRICE IT RIGHT

A home is a commodity and price is driven by what the market is willing to pay. That’s why pricing your home correctly is one of the most important factors in getting your home sold quickly. To properly set your price, and your expectations, check out recent sales in your neighborhood.


WORK WITH A PROFESSIONAL/FIND AN AGENT

Working with an ERA Real Estate agent gives you an advantage in your local market. From facilitating pricing, physically preparing a home for sale, navigating negotiations, ERA agents are also adept at working with home inspectors, home appraisers, mortgage bankers, title companies, and can guide you through the entire real estate process from selling a current home to purchasing a new home.

PREPARE TO NEGOTIATE

In real estate, the final selling price is negotiable. Plan to negotiate when an offer(s) is received. For example, before you lower the price, you may be able to add value to the transaction by including appliances and / or closing costs. Your agent can assist you with crafting counter offers and negotiating tips and techniques.


SEAL THE DEAL

Once you come to terms on the sale price, it is in your best interest to close the deal as quickly as possible. To more easily and quickly complete the transaction, it is prudent to have disclosure documents and home upgrade and enhancement records available.